Definition of Marketing
Marketing includes all activities for transferring goods from producer to consumers. Its main aim is to sell and satisfy the consumers. Today, market’s king is consumer. So, marketing provides you good technique to handle customers.
Main Marketing ConceptMarketing includes all activities for transferring goods from producer to consumers. Its main aim is to sell and satisfy the consumers. Today, market’s king is consumer. So, marketing provides you good technique to handle customers.
1. Production Concept
This concept guides us that we should produce the products at minimum production cost.
2. Product Concept
This concept guides us that we should sell the best quality product to consumers.
3. Selling Concept
Selling concept guides us that we should take minimum selling price from consumer. For this we have to decrease our selling cost.
4. Marketing Concept
Marketing concept guides us that in this era, consumer is king of market and all marketing activities main target should be to satisfy the consumers. Customer satisfaction is the focal point pf marketing.we start marketing from identify the needs and want of the customer,
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